What Clients Are Saying
“The truth is, I admired a handful of Amanda’s projects long before I knew who was behind them. I noted a couple of book launches that were punching way above their weight in terms of exposure (she only takes on the projects she believes in), and then a well-established brand that had undergone a highly visible repositioning, which in hindsight had her fingerprints all over it. When I figured out “the who” behind the magic, I begged her to give me whatever sliver of her brain power she could spare to tackle a legacy media reboot.
The PR aspect of her business, while significant, is a happy byproduct of her gift as a strategist. She is the rare brand and communications expert who can both identify and distill your unique positioning in the marketplace and actually execute on a three-, six-month and then year-long plan.
The only problem is that once you have Amanda in your foxhole, you’ll realize you can’t live without her.”
Pilar Guzman
Editorial Director, Oprah Daily
“When I set out to find a best-in-class communications partner to grow our brand and prepare for the publication of my book, Amanda’s name consistently rose to the top. She is known and beloved by female founders, editors, and authors. Despite that fact, my work with her has still exceeded expectations.
Amanda goes beyond facilitating deep media connections and quality coverage because she also gets the big picture quickly. Thus, she has become my advisor at a pivotal point of growth.
Amanda lends a depth of experience in media, book launches, and thought leadership to help plan realistic, clear, and creative roadmaps.
Above all that, she’s just a fun, kind and smart person who I genuinely enjoy getting to work alongside.”
Neha Leela Ruch
Founder, Mother Untitled
“Amanda was an incredible partner through every stage of our book launch. What a gift to work hand-in-hand with someone who believes in our work as much as we do. Amanda combined an impeccable instinct for strategy with the ability to collaborate with everyone on our team — from social media staff to publisher —beautifully executing on every aspect of our communications plan. We will never work with anyone but Amanda!”
Cara Natterson, M.D. and Vanessa Kroll Bennett
Puberty experts and best selling authors
“Amanda has a unique ability to develop and amplify a thoughtful company narrative. She partnered with us at Rent the Runway to help us gain more exposure for our Unlimited subscription product and strategically communicate its benefits for everyday. More importantly she helped us strategize and communicate our company’s groundbreaking commitment to equal benefits for all employees. I loved having her on our team and recommend her to any CEO looking for a smart, strategic communications partner.”
Jennifer Hyman
Co-Founder and CEO, Rent the Runway
“For more than a decade, Amanda was one of the key people behind the meteoric rise of the Real Simple brand. Without Amanda’s smarts, enthusiasm, and spot-on intuition, we would not have had such a big national TV presence, consecutive years atop industry lists, and non-stop coverage of Real Simple.
Amanda is a true communications pro: expert at getting press, certainly, but also so skilled at truly understanding every brand’s individual challenges and opportunities and coming up with clever ways to stand out in a crowded market.
Best of all, Amanda is just a complete delight to work with: funny, understanding, loyal, indefatigable. Working with her was one of the highlights of my magazine career.”
Kristin van Ogtrop
Former EIC, Real Simple
author & literary agent
“Having Amanda in my corner for the past decade has been invaluable. She’s the rare communications leader who is both very strategic and an amazing executor. She knows how to tell an engaging brand story that gets other people to listen.”
Tiffany Dufu
President, Tory Burch Foundation Founder, The CrU
“Amanda is an incredible partner —professional, organized, and a true advocate every step of the way. She managed press seamlessly and executed our launch event flawlessly, making the entire process feel smooth and supported. During this time, our book became an instant national bestseller. She has helped us build Daily Creative as a lifestyle brand, bringing a sharp strategic instinct that went beyond publicity. She’s a joy to work with and someone we would trust with any brand, at any stage.”
Blythe Harris and Mallory May
Co-founders, Daily Creative
“Amanda is the secret sauce for so many companies and brands. I was lucky to work with her both at Time Inc. and on my book launch. She has a terrific instinct, is extremely well connected and calm under pressure. She was a loyal partner throughout the complex process of launching a book and garnered tons of amazing press coverage for The Myth of the Nice Girl, helping it become a best-selling business book and Audible’s Best Business book of the year!”
Fran Hauser
Author, keynote speaker and investor
“Anyone launching a creative project knows it’s intense: intense work, full-on emotions, and a need for real time resilience. There is no one better in the world to manage all of it than Amanda. She’s as brilliant in the green room at CBS Mornings chatting with big name hosts as she is one-on-one on text, in the wee hours of the morning, when you need that assurance that everything is going to be alright. Equal parts badass and warm friend, she is a delight to work with.”
Jenny Anderson
Award-winning journalist
Co-Author of the disengaged teen
“Communication is about trust, and there is no expert I trust more than Amanda Schumacher. She is whip-smart, ethical, honest, experienced and a total pleasure to work with. She has expertly launched two of my books, and exceeded my expectations with both projects. I can’t recommend Amanda highly enough.”
Lindsey Pollak
New York Times Best Selling Author
“Anyone launching a creative project knows it’s intense: intense work, full-on emotions, and a need for real time resilience. There is no one better in the world to manage all of it than Amanda. She’s as brilliant in the green room at CBS Mornings chatting with big name hosts as she is one-on-one on text, in the wee hours of the morning, when you need that assurance that everything is going to be alright. Equal parts badass and warm friend, she is a delight to work with.”
Tami Forman
Executive Director, Path Forward
“Amanda is the go-to communications advisor in the women’s leadership space. Her personal passion for female equity and empowerment shines through in her work, and I can’t imagine having launched a women-focused company or book without having her by my side.”
Jennifer Gefsky
Co-Founder, Après
