AMANDA SCHUMACHER COMMUNICATIONS

Elevating brands focused on women, media and culture

Elevating brands focused on women, media and culture

Strategic Communications

I'm a strategic advisor to founders, CEOs and thought leaders and work closely with leadership teams to create and execute marketing and publicity campaigns that substantially elevate brands and thought leaders.

Brand Positioning

Having worked with top media and lifestyle brands and personalities throughout my career, I am adept at helping clients crystalize their brand identity, build unique and compelling narratives, and weave that positioning into every brand touchpoint.

Media Relations

With long-term and wide-ranging press relationships, I have a proven track record of landing positive and plentiful media placements for clients helping to build visibility, introduce a launch, reinforce a company narrative and drive business growth.

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About Amanda

I’m a strategic brand leader who transforms and leads storytelling and thought leadership for brands focused on women, media and culture. I work closely with leaders and executive teams to craft a compelling narrative and get it out into the world. My greatest passion is bringing brands to life in engaging, creative ways. I’m a trusted partner to CEOs, executives and thought leaders and love leading teams.

Before starting Amanda Schumacher Communications I was SVP, Head of Communications at The Huffington Post, where I worked closely with Arianna Huffington and the executive team to transform HuffPost from a political news brand into a broader platform known for premier lifestyle and wellness content. I was previously Vice President of Communications for the Time Inc. Lifestyle Group, where I led internal and external Communications and brand positioning for Time Inc.’s lifestyle brands. 

I have a BA in Communications from The University of Pennsylvania. After three years living and working in London, I’m back in my hometown of New York City where I live with my husband and our two daughters.